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Red Diamond recently announced it would be making available tickets for free admission to the Birmingham Zoo through a redeemable code on specially marked packages of Red Diamond coffee. This innovative can of Red Diamond’s award-winning coffee will be available in all retail establishments beginning July 15, 2014, while supplies last. 

“Red Diamond has been shared by families for over 108 years,’ said Dave Burke, EVP Red Diamond Coffee & Tea.  “The Birmingham Zoo provides a chance for families to share precious moments together, and we hope many thousands will take advantage of free admission to this very special place.”

“The Birmingham Zoo and Red Diamond have been partners for many years. This is another innovative marketing idea.  We are among the most visited places in all of Alabama for a reason – people leave here happy. With Red Diamond, you can come out to 1 Wild Place with your family, for free”, said Dr. William Foster, President and CEO, Birmingham Zoo. 

The Birmingham Zoo is Alabama’s must-see attraction, drawing more than 500,000 visitors annually. Approximately 950 animals of 230 species call the 122-acre Birmingham Zoo home, including sea lions, rhinos and endangered species from six continents, including the Red Diamond Express train ride and the Red Diamond Sea Lion Splash exhibit.

For more information about the Birmingham Zoo, please visit the Zoo on Facebook and Twitter or at www.birminghamzoo.com.